Take our free assessment to find out if AI is recommending you — and see the biggest gaps keeping local clients from finding your business.
Answer seven quick questions to see how findable your business is and uncover the first steps to improve your score.
No tech knowledge needed. You’ll get a score out of 14, a clear verdict, and personalized gaps to fix.
Clients used to scroll Google and hunt hashtags. Now they ask AI one question and trust the answer they get back. These searches are happening in your town today.
It scours listings, directories, profiles, and review sites all over the web — places most solo estheticians have never claimed. That's exactly where you can shine. If you know where to be listed, your odds of showing up go way up.
It's a specific set of places — not just your website. Botcamp names them, one by one.
How you describe your services decides whether AI understands and trusts you. There's a way to do it.
So when someone in your area asks for the best in your specialty, your name is the answer.
Right now, hardly anyone in the beauty and skincare world has done this. That means the spots are wide open — and whoever claims them gets recommended for years. Once your competition figures it out, being found gets a whole lot harder. Get in while it's quiet.
No tech degree, no guesswork, no ad spend. Just clear step-by-step instructions to get your business findable and searchable by AI — and recommended to the clients looking for your services in your area. And because AI keeps changing, Botcamp is updated regularly so you're never working from last year's playbook.
Solo estheticians, suite renters, small studio owners — women who are brilliant at what they do and would rather be great at their craft than glued to social media all day. If clients could just find you, they'd book you. This fixes the finding part.
I teach marketing the way a friendly neighbor would explain it — clear, warm, and free of hype. I saw this shift coming early and built Botcamp so business owners could get found by AI before everyone else catches on. I run First Wave with my business partner, Eliana, a metrics maven who dials in the numbers. Together we've built the fastest-growing affordable ads membership to date.
You don't need to be techy, and you don't need to run ads. You just need to be listed where AI is looking — and I'll show you exactly where that is.
No. Getting found and recommended by AI takes zero ad spend — that's the whole point of Botcamp. Ads are completely optional. If you ever want to run them, you'll already have access to every one of Jana's ads courses for a full year, but you never have to touch them.
Yes. Botcamp gives you one clear step at a time, in plain language, telling you exactly where to go and what to type. If you can follow a skincare protocol, you can follow this.
Traditional SEO is about ranking on Google. This is about being readable and recommendable to AI — which pulls from a much wider set of listings, directories, and profiles than Google alone. Knowing which places matter is most of the battle, and that's what Botcamp shows you.
Botcamp in full, ongoing updates as AI changes, a full year inside the First Wave membership with live monthly trainings and the community, plus a year of access to all of Jana's ads courses if you ever want them.
That's exactly what it's built for. Local searches like "best esthetician near me" are some of the most common questions people ask AI, and being listed properly is what decides whose name comes up.
Most of the foundational steps are quick — the kind of thing you can knock out between clients or in an evening. You work at your own pace, and it's yours to revisit all year.
Jana Bishop, a marketing strategist who teaches ads and AI discoverability like a friendly neighbor — clear, warm, and free of hype. She runs First Wave with her business partner, Eliana — a metrics maven who dials in the numbers. Together they've built the fastest-growing affordable ads membership to date.
Get listed in the right places, get found by the clients already searching for you, and get in before your competition catches on.