Nobody types "hydrafacial near me" into ChatGPT. They type the thing they'd say out loud to a friend — with all the worry and context attached. These are the kinds of questions AI is answering right now:
Good with sensitive skin. Understands nexus. Patient with a reactive dog. Will remember the wheelchair. Won't talk down to me. Those aren't services — they're specifics. People hand AI their exact situation and ask it to find someone who will get it right.
And here's the problem: I'm betting none of that is on your website. Your site lists what you offer. It probably doesn't say the thing AI is actually searching for — "she was so careful with my sensitive skin and never once tried to sell me more."
Your reviews say that. And there's one other very sneaky place we can add it, so Chat or Claude recommends you first and best.
I know what you're thinking. "I can't self-proclaim all of this." And you're right. But you can absolutely highlight what your customers write — and the questions they ask — and that's just one of the first things Botcamp walks you through.
No email required to see your score. Nine quick questions, and most of them are things nobody ever told you to do — that's exactly the point.
Not a course. Not modules. Not a PDF. Botcamp asks you a series of questions about your business — what you do, who you serve, where you are, what you sell — and then generates your own unique prompt: an exact, personalized list of what to fix so AI can find and recommend you. Written for your business specifically. It takes minutes, not weekends.
It's a prompt, so it runs anywhere. Use whichever assistant you're already comfortable with.
Seventeen thousand business owners have trusted me to teach them how to market what they've built. That's not a number I take lightly — it's the reason I pay attention when something genuinely shifts.
And something has. In this whole wave of AI changes, there's one marketing move that everyone I talk to is missing. Not because it's difficult — because nobody's told them it exists yet.
Here it is: if you get your business listed correctly, AI will start recommending you to people who have never heard of you. Completely free. No spend, no algorithm to chase, no posting every day. Just referrals arriving over and over because you're the name it trusts.
That's going to be one of the biggest sales drivers there is — we're already watching it happen. But the window is only wide open while almost nobody's doing it. So I built Botcamp to hand you this win in minutes instead of you piecing it together over the next two years.
My business partner Eliana and I are building the largest, most affordable marketing membership out there. Botcamp lives inside it — that's the only place you'll find it. Come get it, and everything else we've built while you're here.
If a person could ask AI for "the best" version of what you do, this applies to you. It doesn't matter whether you have a storefront, a client list, a course, or an audience.
And it costs nothing but the time to set it up. That's the whole point.
One payment. Botcamp plus a year inside First Wave, where we're building the largest affordable marketing membership there is.
No. Getting found and recommended by AI is free — it's about how your business is listed and described, not about buying anything. Botcamp shows you exactly what to change. The only investment is the few minutes it takes to make each fix.
There are no videos at all. Botcamp is a custom AI prompt. It asks you a series of questions about your business — what you do, who you serve, what you sell, where you are — and then generates your own unique, personalized prompt: the exact list of what you need to fix to get listed and found. You work down it, hit done, and move to the next thing. It's pure direction with the guesswork removed.
Whichever one you already use. Botcamp is a prompt, so it runs in ChatGPT, Claude, Gemini, Grok or Perplexity — it isn't tied to any single platform. If you've never used one before, that's fine too; you'll be told exactly where to paste it.
Minutes to answer the questions and get your personalized plan. The fixes themselves are mostly quick — many take a few minutes each. There's nothing to sit through and nothing to schedule.
No. Traditional SEO is about ranking a webpage on Google. This is about being readable and recommendable to AI systems, which pull from a much wider set of sources and return one answer instead of a page of links. Different mechanics, different playbook.
Any business someone could ask AI to recommend. Local shops, service providers, coaches, consultants, course creators, creators, product sellers, contractors, agencies, practitioners. The AI customizes the steps to your specific situation, which is exactly why it works across all of them.
No. Everything is one plain-language step at a time, telling you where to go and what to do. If you can follow a recipe, you can do this.
Because the goal is scale, not exclusivity. We're building the largest affordable marketing membership out there, and gatekeeping this behind a five-figure mastermind would defeat the entire point.
No — Botcamp lives inside the First Wave membership only. When you join, you get Botcamp plus everything else in the library. Keeping it inside the membership is deliberate: it's how we protect it, and it's how we keep the price where it is.
You'll have the option to continue at member pricing. Everything you fix in Botcamp is yours permanently regardless — those listings don't expire.
Almost nobody has set this up yet — that's not a sales line, it's just where we are. Answer a few questions, get your custom prompt, and work down the list. Minutes, not weekends.